Gotland Alandia Cruises

Strong owners with long experience

In 2023, Gotlandsbolaget and Viking Line launched a joint venture for pleasure cruises on the Baltic Sea. The collaboration is conducted through the jointly owned company Gotland Alandia Cruises and involves a unique combination of experience and knowledge of travel and creating experiences at sea.

 

Cruise travel broadens the Gotlandsbolag’s investments in both tourism and shipping on the Baltic Sea, and creates new travel incentives to Gotland. The vessel M/S Birka Gotland was acquired by Gotlandsbolaget for 38 million euros in March 2023. It is currently co-owned with Viking Line, which acquired 50 percent of the vessel for €19 million in August 2023.

 

Development of the ship and entertainment on board

M/S Birka Gotland’s offer is aimed at a wide target group, both experienced enthusiasts and new cruisers. On board there is a rich offer of restaurants, shopping and entertainment. With connecting traffic from 78 Swedish locations, there are great opportunities for both old and new travelers to experience the ship and the Baltic Sea. In 2023, the focus was on preparations for the launch in the spring of 2024. Among other things, the ship has been renovated with a new spa and newly designed terrace, as well as upgraded with high-voltage shore power to be able to be connected to shore power when she is at the quay.